We’re entering a competitive market, so agility is key. ICE is sophisticated yet flexible, letting us make changes in minutes with no limit to what we want to do. ICE will let us develop products rapidly to reach and convert more customers and see a strong return on investment. ICE’s extensive motor experience and ready-made interfaces have armed us for the challenge of bringing Ticker to market, and meant our teams were speaking the same language from day one.
Richard King, CEO Ticker