Acturis Group, the award-winning SaaS provider of insurance technology solutions, announced today that it has acquired Add Value Assurances the first and largest commercial eTrade platform in the French insurance market. This partnership gives Acturis a significant presence in France.

Founded in 2013, Paris based Add Value Assurances is the pioneer of commercial eTrading in France. Led by Benoit Salembier, founder and President, the company has seen outstanding growth since inception.

Add Value provides the market leading eTrading capability to over 3 000 brokers in France as well as to multiple insurers and affinity brands. Mr Salembier and his team will remain with the new enlarged group.

David McDonald, co-CEO of Acturis comments: “We are delighted to welcome Benoit and the Add Value team to the Acturis Group as we continue to fulfil our ambitions for international expansion. With the pioneering and leading position of Add Value and their commercial eTrade leadership in the French market, we see many synergies between the businesses and exciting opportunities for further growth in France. Acturis has led the way in UK eTrade adoption, enabling the market to fast track digital transformation and develop omni-channel distribution solutions. We see similar opportunities in France.”

Read the full press release here.

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