Meet AIice. Built for the Future of Insurance.
Powering sharper decisions, faster journeys, and real impact across the insurance value chain.
AIice is ICE’s trusted AI ecosystem, a modular suite of solutions built for real insurers, solving real challenges. From intelligent agents to automation and predictive models, AIice helps insurers accelerate operations, empower staff, and deliver better service at scale.
Built for insurers. Built for the future.
Powered by proven AI technology
Designed for speed, safety, and flexibility
Real impact across policy, claims, and servicing
Tested with Trusted Partners
The Future is Here
A Smarter Way to Solve Insurance Challenges
Each AIice product is designed to address a high-impact area of insurance operations, from faster claims and sharper decisions to reduced overheads and better CX.
Limited visibility into performance and risk
Advanced analytics and AI for real-time insights, smarter reserving, and proactive risk management
Suite of Intelligent Products
Explore the AIice Suite
We’re rolling out AIice solutions in waves, each one built to solve a specific challenge with measurable value from day one. Here’s what’s live and what’s coming soon.
Launched:
Sales:
🤖 A virtual agent to support the quote and buy journey that is proven to increase conversion and upsell – Learn more
Service:
⚙️ Supporting the servicing and change for policyholders and brokers alike, this agent delivers 24/7 multi-channel automated service – Learn more
Coming soon…
🧑💻 Smart assistant for internal teams; boosts productivity and speeds up tasks.
💡AI-powered reserve recommendations for faster, smarter decisions
🧠Machine learning powered claims reserving for smart decisions.
🧾Document ingestion AI.
✨More to be announced…
Interested in a demo?
Let’s discuss which AIice solutions best fit your business.
Talk to us about Alice:
An AI Ecosystem
Built to Grow
AIice isn’t just a suite of products. It’s a growing ecosystem built on ICE’s open architecture. Whether you’re using ICE Policy, ICE Claims, AIice solutions, or third-party tools, everything integrates seamlessly through our API-first design.
Our Partners Include
AI Partner Feature
ICE’s first Strategic AI Partnership
OpenDialog serves as ICE’s strategic AI Agent partner, powering AIice Sales and AIice Service. This collaboration combines ICE’s track record of delivering enterprise-grade, configurable platforms at pace with OpenDialog’s recognised leadership in AI explainability and governance.
AI you Can trust
A Framework Built on Certainty
“We’re not just layering AI on top,” said CEO Andrew Passfield. “We’re building an intelligent, open ecosystem that reflects everything ICE stands for, speed, flexibility, and real-world value.”
AIice is built on three core principles to our pillars of certainty:
Security
Enterprise-grade safety frameworks developed in collaboration with leading authorities in AI security
Compliance
Auditable, explainable AI that supports regulatory requirements and internal governance
Openness
A componentised, API-first design that allows insurers to deploy ICE’s AI products alongside their own models or third-party models with ease.
ICE’s AIice brand is designed to give insurers confidence in adopting AI at scale. Every product and partnership under AIice follow the same standards to ensure its secure, compliant, and ready for production.
Latest AI News
Our Latest AIice Insights
ICE’s First Virtual Agents. Powered by OpenDialog. Built for Insurance.
ICE has launched the first two products under its new AI brand, AIice: AIice Sales and AIice Service. These intelligent virtual agents are built to transform customer engagement and improve operational efficiency across the insurance lifecycle.
Introducing AIice: ICE’s AI Ecosystem Built for the Future of Insurance
ICE has launched AIice, its new AI brand and suite of intelligent products designed to deliver real impact across the insurance value chain.



